Amazon offers Prime Day deals for customers, including discounted groceries and some home delivery, to celebrate its launch of its new Amazon Prime service.

The deal includes free shipping on orders of $99 and $199, along with $2 off an order of $199 or more.

The offer also includes $5 off an Amazon Prime membership and a $100 Amazon Gift Card for a year.

The discount will start Monday, May 16.

The company said it’s offering the discount because Amazon is making the Prime Day launch a priority.

Amazon Prime members who purchase a new Amazon product and choose to use the service will be eligible for the free shipping.

The Prime Day promotions run from May 15 to May 30, and customers who use the Prime membership are eligible for $100 in Amazon gift cards.